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Postindustria WordPress IT and SaaS

20 months of technical support for an IT company's marketing team

Ongoing WordPress support for Postindustria's marketing team: UTM tracking, a careers sub-site, blog tags and SEO.

267
hours of back-end development
View live site
Postindustria website by Artilab

The case in short

  1. Challenge

    The marketing team needed a steady way to get its ideas implemented on the corporate WordPress website.

  2. Solution

    We supported the team with UTM tracking, a careers sub-site, blog tags and search, SEO work and visual updates.

  3. Result

    The client gets fast, high-quality and predictable technical support for marketing tasks.

About the client

Postindustria is a custom software development company with a corporate website on WordPress.

The challenge

The client had a corporate website on WordPress and needed improvements requested by the marketing department.

The task was to support the marketing team by making these improvements on the website.

What we built

  • UTM tracking. Tracking of UTM tags with saving in local storage and feedback forms.
  • Careers sub-site. A sub-site for vacancies.
  • Blog tags and search. A tagging system for the blog and search on the main website.
  • SEO. Optimization of the website for search engines.
  • Visual updates. Ongoing work on blocks, button animations and other visual parts.

The result

The client gets fast, high-quality and predictable technical support for marketing tasks.

The hard parts

UTM tracking

UTM tags are tracked, saved in local storage and passed to feedback forms.

Careers sub-site

We built a separate sub-site for vacancies.

Blog tags and search

We added a tagging system for the blog and search on the main website.

How the project went

  1. 267 hoursBack-end development
  2. 20 monthsTechnical support

Results

267
hours of back-end development

Artilab doesn't just work for the sake of it; they are fully invested in addressing our business challenges. Our website traffic has surged by 47% with their expert technical support, resulting in a consistent stream of new leads. The team is incredibly responsive and consistently meets deadlines. Their professionalism and business-oriented approach stand out. Artilab's project management is exemplary, maintaining transparent communication and timely delivery. They're highly responsive to our needs, promptly addressing our questions.

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After launch

We have supported the website for 20 months.

Tech stack and integrations

  • WordPress

Services used

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