DeWalt OpenCart E-commerce

How DeWalt Ukraine put 200,000 spare parts online with one cart across all stores

Online store of power tools and spare parts for the official DeWalt representative in Ukraine.

200,000
spare parts in the catalogue
10,000
products
95
Google PageSpeed on mobile

The case in short

  1. Challenge

    The official DeWalt representative in Ukraine sold only through a multi-brand website and had no way to sell spare parts online.

  2. Solution

    A dedicated brand store on OpenCart: spare parts search by tool diagram, one cart across all network stores, supplier and 1C sync.

  3. Result

    200,000 spare parts and 10,000 products online, 95 Google PageSpeed score on mobile.

About the client

The official representative of the DeWalt power tools brand in Ukraine. Before the project, they sold only through a multi-brand website.

The challenge

The official DeWalt representative in Ukraine sold through a multi-brand website only. They needed a dedicated brand store with a way to find spare parts by tool diagram and one cart across all stores in their network.

What we built

  • Shared cart across stores. Customers add products from different stores of the network and check out once.
  • Spare parts search by exploded view. An interactive diagram of each tool: click a part and add it to the cart.
  • Supplier database sync. Stock and prices come straight from supplier databases.
  • Fast 1C synchronisation. Product data syncs with the client's 1C back office in minutes, not hours.

The hard parts

One cart for many stores

Products belong to different stores of the network, but the customer checks out once.

200,000 spare parts, easy to find

An interactive exploded view of each tool: the customer clicks a part on the diagram and adds it to the cart.

Fresh stock and prices

Data comes from supplier databases and the client's 1C back office and syncs in minutes, not hours.

How the project went

  1. 160 hoursDesign

    Store UX, catalogue and spare parts diagrams.

  2. 280 hoursFront end

    Responsive store layout and the interactive exploded view.

  3. 486 hoursBack end

    Shared cart, supplier database sync and 1C integration.

  4. 10 months from June 2022Support

    Technical support after launch.

Results

200,000
spare parts in the catalogue
10,000
products
95
Google PageSpeed on mobile
926
hours of design and development

After launch

We supported the store for 10 months after launch, starting in June 2022.

Tech stack and integrations

  • OpenCart
  • PHP
  • 1C integration
  • Supplier database sync
  • Google PageSpeed optimization

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